Hi, I’m Jason Phillips…
Owner and Founder of the Nutritional Coaching Institute.
Like me, I’m sure you got into the health and fitness game to help people.
To make a real difference in peoples' lives.
More than anything, to leave your legacy.
But here’s the harsh truth….
Unless you know how to start your coaching business, this will never be possible.
I’m sorry if this is hard for you to hear.
In 2021-2022 fiscal year, I made over $6m alone from business consulting services (high ticket coaching)...
... and I decided to walk away from every cent of that.
BUT WHY?
I've gotten this question publicly...
I've received it privately through text...
and I recently talked openly about it when I podcasted.
SO HERE'S THE ANSWER
1: NCI was founded in 2017 with a single mission - iMPACT.
I believe that our ability to create iMPACT will always evolve, but in the current format I no longer believe that "high ticket business coaching" is the best format of iMPACT.
2: I do not, in any way, like the current state of the industry. Quite frankly, becoming a "business coach" has no barrier of entry...and people are taking advantage of it.
3: Evolution
My personal evolution, the evolution of the company, and evolution of the space make this a perfect time rest assured that I am still an entrepreneur, and that while I am a closing a (massive) door, I am also opening several others.
4: BIG Bonus - content
Now that I'm no longer looking to sell high ticket coaching, I don't have to hold ANYTHING back in terms of how I've helped people produce millions of dollars in revenue...
The NUTRITIONAL COACHING INSTITUTE will be everywhere in 2024...
... and it will serve as a resource to lift EVERYONE - coaches, clients, and even other businesses (and business coaches)
The mission is clear - iMPACT over EVERYTHING.
I'm so excited to help EVERYONE!